Human metrics
User Experience (UX): A positive UX enhances user value. If the meeting environment is set up to make it easy and intuitive to use, and is supported with effective user adoption, then the UX will only be good. Good UX = User Value and a clear ROI on the investment made in the project.
Emotional Satisfaction: When a product resonates with people emotionally (e.g., delight, trust, nostalgia), it creates intangible value. For example, iPhone users will often overlook glitches with the iOS because the quality of the photos is so good, and our phones act as libraries for our memories. As a result - once an iPhone user, always an iPhone user. Presenting and managing meeting dynamics can be stressful, so the easier we can make it, the better the user will feel about managing this stress and the better the value and ROI.
Brand Perception: Think of your business as a brand. A strong brand image can positively impact user value. Brands associated with trust, innovation, or social responsibility often have loyal customers and will find it easier to hire and retain talent.